Spacious Homes Offer Luxurious Urban Living for Less
 
PLAINFIELD, N.J., Feb. 27, 2009 – Maplewood Homebuilders, LLC, has announced the opening of the Information and Marketing Center at The Monarch, a highly anticipated mixed-use development offering 63 upscale condominium units at 400 E. Front St. in Plainfield, N.J. The new community, which also will feature a new street-level senior citizen and veteran’s center, is now offering weekly Hard Hat Tours to prospective buyers seeking to take advantage of special incentives, low interest rates and the new federal housing credit.
 
The Information Center is conveniently located at 325 E. Front St., just across from The Monarch development site. Tours are being held every Saturday and Sunday, from 11 a.m. to 5 p.m., and a furnished, professionally decorated model will be available in the coming weeks to offer visitors an opportunity to preview the first-class amenities and open layouts. Pricing starts at $199,000 for the new two-bedroom, two bath condos.
 
“The Monarch is already being very well received by young professionals, empty-nesters and first-time buyers due to its sophisticated architecture; easy, urban lifestyle; uncommon value; and modern-day conveniences,” said Debbie Bertino, PFM’s vice president of sales and marketing. “The historically low interest rates, coupled with the price-points of these units, makes this is an outstanding opportunity to purchase a new home in an up-and-coming neighborhood.”
 
Another benefit to buying a home in 2009 is the federal government’s new housing allowance. Approved as an amendment to the new economic stimulus plan, the incentive gives a tax credit of 10 percent of the purchase price, up to $15,000, to those buying a home this year. The Monarch also is offering free consultations with a representative of Wells Fargo Home Mortgage.
 
Only Development of its Kind in Plainfield
The Monarch is the only condominium project currently under construction in Plainfield. “As part of the city’s revitalization efforts, The Monarch will add a key residential component to the neighborhood as well as much-needed community services at the senior citizen and veteran’s

center,” explained Bertino. “Projects like The Monarch encourage urban redevelopment, a win-win for everyone because new construction enhances the neighborhood and surrounding community.”
 
The Monarch’s 1,120 to 1,289-square-foot low-maintenance homes balance urban chic with suburban solitude. Each includes a gourmet kitchen with top-of-the-line appliances and countertops, two-level breakfast bar and designer flooring. Offering a choice of layouts and Energy Star-approved lighting, heating/cooling systems, windows and much more, homes overlook the serene tree-lined streetscapes or private outdoor terrace. Adding to the community’s enclave-like atmosphere is a courtyard garden, boasting hearty pines and seasonal botanicals. Free on-site parking is included.
 
In addition to selecting floor plans, homebuyers can choose from an array of decorating options being offered for a limited time. These include upgraded appliances, kitchen cabinetry and countertops, electrical options, recessed lighting, crown molding, upgraded shower enclosures and grab bars, customized closet organization and interior painting. 
 
“The Monarch allows buyers to personalize decorating details, before construction is complete, so that the living space reflects their individual taste and lifestyle needs,” said Bertino. 
 
The Monarch is centrally located in the city of Plainfield, nicknamed “The Queen City.” The community appeals to buyers seeking spectacular design and new-home value in close proximity to shopping, dining, parks and recreation centers, golf courses and key transportation corridors as well as New York City.
 
Plainfield residents enjoy convenient access to two New Jersey Transit rail stations on the Raritan Valley Line. The Monarch is within a half-mile of the newly renovated Netherwood Station. Within walking distance of the community are multiple New Jersey Transit bus lines to the Port Authority Bus Terminal in Midtown Manhattan and Newark as well as local routes. Newark Liberty International Airport is only 20 miles away.
 
Maplewood Homebuilders is a subsidiary of P&F Management Company, LLC, a multi-faceted real estate investment and development company. Specializing in the acquisition, repositioning and redevelopment of underutilized real estate assets and portfolios as well as real estate-backed securities, P&F serves owners, developers and lenders. Since 2007, the company has acquired more than 500 residential units, many of which have been built out and sold despite difficult economic conditions.
 
For more information about The Monarch, contact the Information and Marketing Center at (908) 755-0055, visit the web site www.monarchliving.net or stop by for a Hard Hat Tour. ###

P&F Management Company, LLC
1350 Liberty Avenue, Building 20
Hillside, New Jersey 07205
 
Media Contact:            Carin McDonald: carin@caryl.com, (201) 796-7788

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